Argosy University is part of Education Management Corporation (a $4.3b company), which is among the largest providers of post-secondary education in North America, with approximately 110,800 students. Argosy University annual spend is in excess of $27 million for online marketing.
Argosy University employed Enversa to create HelpingPsychology, a digital content magazine for their Psychology program. The site’s goal is to generate high-quality leads, improve Argosy’s SEM results and extend Argosy’s brand.
Enversa extends the site’s reach through social media and targets keyword phrases for high placement on Google and other search engines.
